Five reasons why you may be losing sales

We need to care about our customers and why they came to us, train our staff, find strategies that work and then measure it all

Five reasons why you may be losing salesLast week, Natalie walked into a sports store to buy a swim cap. She found the caps in the store and a young man, the ‘salesperson’ on duty, walked over and asked, “Can I help you?” She told me she said, “Yes, I need a swim cap,” as she stood looking at the rack of…

Retail thrives when it embraces its customers

In an age when the transactional has overtaken the transformational, businesses need to get personal

Retail thrives when it embraces its customersNorman was a world-famous choreographer and dancer. Ian, originally from Scotland, played in bands around the world. Inga moved to Canada from Germany when she met a man and stayed to practise law. Rina was originally from Moldova and had to move during an economic crisis, studied nutrition and knows how to make a difference…

Self-checkouts at the grocery store are still a pain

But grocers are compelled to keep introducing technological solutions to improve the shopping experience

Self-checkouts at the grocery store are still a painGrocers have always had a love-hate relationship with technology, which may explain why most of our self-checkout experiences are poor. But change is on the way. Some Canadians detest going to the grocery store. It’s repetitive, tiring and can be quite unpleasant, especially when the store is busy. Picking up groceries and lugging them home…

Parachute Coffee ships fresh-roasted coffee directly to consumers

Consumers can ‘experience top grade, curation, personalization, and peak-freshness whenever they want’

Parachute Coffee ships fresh-roasted coffee directly to consumersToronto-based Parachute Coffee is on a mission to provide better coffee to every home. The company has introduced Canada’s first direct-to-consumer business to provide fresh-roasted craft coffee through its ecommerce platform for Canadians to enjoy their coffee at home. “Coffee lovers who make their daily brews at home are unknowingly and consistently consuming stale coffee.…

How retail can regain its personal relationship with shoppers

Traditional retailers must learn to be obsessed with their customers, says executive Carrie Kirkman

How retail can regain its personal relationship with shoppersCarrie Kirkman is a senior retail executive, and formerly past president and chief merchant of Sears Canada. What are the key things you learned from the Sears experience? Kirkman: Too many to count. Most importantly is how critical it is for an organization’s leadership to be looking and planning far, far ahead to ensure that…

IKEA Canada reports strong sales growth

Sales totalled $2.39 billion across the country and e-commerce grew by almost 19%

IKEA Canada reports strong sales growthIKEA Canada announced on Friday that company sales of $2.39 billion across the country for the financial year ending Aug. 31 were an increase of eight per cent on the previous year. It said it experienced “accelerated growth” online as web visitation on IKEA.ca jumped to 104 million customers, contributing to $241.5 million in e-commerce…

Sticking with a successful growth model

Andrew Witkin of StickerYou talks about how and why an e-commerce venture can succeed with a storefront

Sticking with a successful growth modelAndrew Witkin is founder and president of StickerYou. What is StickerYou and can you give me a history of the company? Witkin: StickerYou is an online platform for ordering custom die-cut products – notably stickers, labels, decals, temporary tattoos, etc. We launched in 2010 in Toronto with the first e-commerce technology that empowered people with…

When customer service isn’t enough

Lack of clarity, training, measurement, accountability and rewards all impact sales

When customer service isn’t enoughI’m sure that you’ve suffered through an experience of poor customer service. You don’t have to look far these days to realize that many businesses put low value on treating customers well. Recently, however, I was working with a company on improving their customer service. It quickly became apparent that their customer service was great…

Company provides the metrics the cannabis market needs

Jason Hardy of Cann Standard talks about why it’s important to track and synthesize data about the industry

Company provides the metrics the cannabis market needsJason Hardy is co-founder of Cann Standard. What is Cann Standard and what does it do? Hardy: Cann Standard’s mandate is to define cannabis markets. We log listing information for cannabis products anywhere we can find them, from producer and dispensary websites to larger cannabis listing sites and review websites. We process the data and…

Canadians expect to spend more this Christmas shopping season

Many shifting back to in-store shopping, says new report from PwC Canada

Canadians expect to spend more this Christmas shopping seasonChristmas will soon be here and in many ways the shopping season has already begun. A new report says Canadians will spend an average of $1,563 this Christmas shopping season, a 3.7 per cent hike over the previous year. According to PwC Canada's 2018 Holiday Outlook report, eight out of 10 Canadians plan to spend…