Shaking things up and raising the profile of clients

Diana Ruff, founder of She Devil Productions, talks about how to make an impact in an increasingly visual world

Shaking things up and raising the profile of clientsDiana Ruff is founder of She Devil Productions. What’s She Devil Productions and when did you start the company? Ruff: In 2012, I was heavily involved in broadcast, media production and documentary work. Most of this was for various other production companies and I said to myself it’s my turn. I’ve done well for others,…

What a great brand can do for your organization

Author Denise Lee Yohn talks about developing an emotional, meaningful, valuable connection with customers and employees

What a great brand can do for your organizationDenise Lee Yohn is a brand leadership expert, speaker and author of the bestselling book What Great Brands Do and the new book FUSION. Why is building a great brand important? Lee Yohn: In today’s cluttered, competitive marketplace, you need to stand out, get noticed and be perceived as different from others like you. You…

Gazing into the crystal ball to prepare your business for the future

Businesses must always look to trends and trouble spots on the horizon. Here are some things to watch for in 2019 and beyond

Gazing into the crystal ball to prepare your business for the futureThis is the time of year when many business owners turn their thoughts to the future. We wonder if our sales will hold in the coming year and whether our expenses are going to rise. We try to predict whether we have the right team, right strategies and the ability to face the future. Larger…

Sticking with a successful growth model

Andrew Witkin of StickerYou talks about how and why an e-commerce venture can succeed with a storefront

Sticking with a successful growth modelAndrew Witkin is founder and president of StickerYou. What is StickerYou and can you give me a history of the company? Witkin: StickerYou is an online platform for ordering custom die-cut products – notably stickers, labels, decals, temporary tattoos, etc. We launched in 2010 in Toronto with the first e-commerce technology that empowered people with…

Buying, enhancing and holding real estate

Anthony Giuffre of Avenue Living Asset Management talks about learning to succeed by running under the feet of the giants

Buying, enhancing and holding real estateAnthony Giuffre is founder and CEO of Avenue Living Asset Management. Tell me how Avenue Living started. Giuffre: In the mid-2000s, my business partner and I were reviewing multi-family real estate investment. There were already some major success stories in the buy, enhance value and hold arena, like Boardwalk Real Estate Investment Trust, Mainstreet Equity…

When customer service isn’t enough

Lack of clarity, training, measurement, accountability and rewards all impact sales

When customer service isn’t enoughI’m sure that you’ve suffered through an experience of poor customer service. You don’t have to look far these days to realize that many businesses put low value on treating customers well. Recently, however, I was working with a company on improving their customer service. It quickly became apparent that their customer service was great…

Helping women find their path to success

Stephania Varalli talks about her own journey and how Women of Influence works to help others find their path to success

Helping women find their path to successStephania Varalli is co-CEO and head at media of Women of Influence. What’s Women of Influence and what does it do? Varalli: Our organization aims to help achieve workplace gender equality by inspiring and empowering individuals. We know that the system is biased against women, and it will take time and multiple, parallel efforts to…

A food service pioneer keeps growing

OPA! of Greece marks its 20th year with the same commitment to quality, healthy choices and variety

A food service pioneer keeps growingTheodore “Dorrie” Karras is president and CEO of  OPA! of Greece. Can you explain the history of OPA! and how it started? Karras: Opa! started 20 years ago in 1998. Founders Nick Tiginagas and Don Gebauer opened the first location in Market Mall in Calgary. At the time, Greek food was not prevalent in food…

Putting an industry-wide bad habit to a stop

Bill Pawluk of Convertible Concepts talks about bringing change to freight industries by promoting innovative technologies

Putting an industry-wide bad habit to a stopBill Pawluk is CEO of Convertible Concepts, What is Convertible Concepts and what do you do? Pawluk: Today’s conventional auto carrier systems around the world are purpose-built to transport only vehicles. This means if a carrier transports vehicles from the point of origin to a dealership, for example, and there are no vehicles coming back…

What businesses can learn from an election loss

Running a campaign is similar to running a business. We’re in business to win. Here's how I lost and what you can learn from that

What businesses can learn from an election lossI write this article eating my humble pie and managing my political hangover. I just lost a local city council election, coming ninth in a bid for one of the eight council seats. I was told by several politicians going into the municipal race that I might lose the first time. However, I thought differently because…
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